Brooklyn, Brooklyn Apartments, Brooklyn Condos, Brooklyn CoOps, Brooklyn Properties, Brooklyn Real Estate, Brooklyn Rentals, Carroll Gardens, Cobble Hill, Mortgage Rates, Real Estate

Happy New Year News

Happy New Year!

We are excited to report that, just as we suspected, our favorite borough, Brooklyn, is booming!

According to Property Shark, most Brooklyn neighborhoods are seeing a rise in residential property values. You can follow this link to the interactive map.


Map Courtesy of

Williamsburg saw the biggest changes, with prices per square foot climbing by 174% since 2004. Other big winners include Prospect-Lefferts Gardens, with 63% growth, Gowanus with 52%, Fort Greene with 51%, and the majority of North-West Brooklyn (including our ‘hood, the always lovely Carroll Gardens) at a comfortable 20-30% climb.

At Awaye Realty, we’re not surprised. Just a stone’s throw from Manhattan, Brooklyn is a vibrant tapestry of geography, architecture, and people. There is something in our beautiful Brooklyn for just about everyone. From thriving artists’ communities to quiet ocean-side living, Brooklyn has it all! Brooklyn is also quickly becoming one of America’s cultural Mecca’s.

We’re improving every day. Now proudly boasting our own basketball team with the Brooklyn Nets, rumors are swirling that we’ll be getting Islanders Hockey soon, too. Brooklyn’s Business Improvement Districts have been attracting more and more businesses and consumers.

Our borough is healthy and exciting. People from all over the nation want to live here. If you are looking to sell, now is a great time to cash in on your investment. If you’re looking to buy, Brooklyn shows no signs of slowing down and interest rates are at record lows.

We hope this year brings you joy, health, love, and success.

Warmest Regards,

The Awaye Realty Team


Brooklyn, Brooklyn Apartments, Brooklyn Condos, Brooklyn CoOps, Brooklyn Properties, Brooklyn Real Estate, Brooklyn Rentals, Carroll Gardens, Cobble Hill, Mortgage Rates, Real Estate, Uncategorized

Happy Thanksgiving!

Thanksgiving is upon us, and though it hasn’t been the easiest time, we at Awaye Realty are finding so much to be grateful for.

It’s been three weeks since Hurricane Sandy, and we’re still reeling.

Like many of our fellow New Yorkers, the Awaye Realty family has seen our share of devastation. Many of us live in hard-hit areas like Sea Gate, Bensonhurst, Brighton Beach, Staten Island, and Mill Basin. We’ve seen the water rise, braved the darkness and the cold caused by electrical outages and broken boilers, and have had to pump water out of our basements. We’ve endured the gas lines and struggled with public transportation in the aftermath of the storm. Yet all in all, we feel very fortunate.

We have friends and family in Belle Harbor, Breezy Point, and New Dorp that were not as lucky. Thousands have seen their lives washed away with their homes. Our hearts go out to them.

As a Brooklyn Real Estate firm, we have been inundated with calls from people who have lost their homes and are trying to relocate. We have stepped up our inventory so that we can better assist our clients in these trying times.

Rentals are going fast, and many are getting frustrated by landlords’ reluctance to rent apartments for short-term leases. We are doing the best we can to help people in dire situations, and last week we had a visit from FEMA agents who informed us that the Federal Government is going to start offering landlords incentives to lease their units for shorter terms. We will keep you abreast of these developments as we become aware of them.

In the meanwhile, we encourage everyone to help in whatever way they can. We have compiled some links to volunteer and donation opportunities. If you are a victim of Hurricane Sandy, we’re providing links to services, as well.

Volunteer Opportunities:



Brooklyn, Brooklyn Apartments, Brooklyn Condos, Brooklyn CoOps, Brooklyn Properties, Brooklyn Real Estate, Brooklyn Rentals, Carroll Gardens, Cobble Hill, Real Estate, Uncategorized

Pricing Your Home To Sell

How is the price set?
It is absolutely crucial that the price of your real estate property reflects current market conditions. Your home’s list price should be based on the most recent comparable sales in your neighborhood. Awaye Realty Real Estate Professionals will provide you with a free comparative market analysis.

Be careful to ground the price of your home in facts, not emotions. A home that is priced too high will languish
on the market. The longer your real estate property doesn’t sell, the less attractive it is to real estate buyers who may be wondering if there is something wrong with the property.
What is the difference between a real estate property’s list, sales price, and appraised value?
The list price is how much a house is advertised for and is usually only an estimate of what a seller would like to get for the property. The sales price is the amount a property actually sells for. It may be the same as the listing price, or higher or lower, depending on how accurately the property was originally priced and on market conditions.
If you are a real estate seller, you may need to adjust the home’s listing price if there have been no offers within the first few months of the real estate property’s listing period.
The appraisal value is a certified real estate appraiser’s estimate of the worth of a real estate property. This price point is based on comparable real estate sales, the condition of the property, and numerous other factors.
How do you prepare a house to sell?
Curb appeal is everything. You should do everything you can to put you real estate property’s best face forward. Though cosmetic, the attractive presentation of a home for sale is crucial to get close to your asking price or sell as quickly as possible. Small, inexpensive changes can make a huge difference in how your home for sale appears to real estate buyers.
Here are some simple steps you can take:
• Make sure that the exterior of your home is neat. If you are selling a home, make sure the sidewalk is swept, there’s no trash around, and that all greenery is pruned.
• Co-Op and Condo owners should make sure the hallways leading to their units are clean
• Be sure that the doorbell works.
• Make sure your real estate property is neat. Clutter can make any space look smaller and less desirable.
• Real estate buyers notice windows and floors first. Make sure they’re clean.
• Clean and spruce up all rooms, furnishings, floors, walls and ceilings. It’s especially important that the bathroom and kitchen are spotless. Organize closets.
•  Make sure the basic appliances and fixtures work. Get rid of leaky faucets and frayed cords.
•  Make sure the house smells good! Hide the kitty litter, bake some cookies, or light a few candles.
• Put fresh flowers throughout the house. A small touch of elegance goes a long way when selling real estate.
How to sell a slow mover?
Price and condition are the two most important factors in selling a home. If your home is sitting on the market, your first step should be to lower your price. Address all cosmetic defects that can be repaired.
Call us at 718.488.0800 for a FREE market analysis of your home.

Make it a Happier New Year!

Happy New Year everybody!

A New Year is a new start, and 2012 is the Year of the Dragon; promising luck and prosperity. We hope your year is filled with both.

In this installment, we’d like to focus on those that are trying to sell their real estate property.

Are you Expired?
It’s not a good place to be. Expired real estate listings that were for sale but did not sell categorize your property as unwanted and unacceptable to buyers in your local real estate market.


“Why didn’t this sell?  What’s wrong? Is there a problem?”

These are some of the questions that arise for today’s discerning active buyers when they see your property on the internet. Damage control is in order if you intend on selling your property any time soon. 

How Do You Remove This Stigma?
For starters, price is paramount to all other factors in marketing your home.

Even the best real estate agent, with all the professional marketing assets available, won’t be able to sell an over-priced property.

If your home has been sitting on the market long enough to expire, odds are your asking pricing was off… Maybe way off.

Although the Brooklyn real estate market is rapidly recovering, it is still a buyer’s market with a buffet of homes to choose from. You had better be the tastiest dish if you want to sell first and for top dollar.

Are you aware of properties in your area that are also for sale? You should be. They are your competition.

Educate Yourself: Things to Consider
How do you stack up against your real estate competition in price, condition and amenities? Do you know the recent sale prices for similar homes in your neighborhood and whether the sales were bank-financed? Did the seller have the advantage of a top real estate professional?

You have to assess whether your marketing plan is as competitive. Does your property appear on the same professional marketing venues? Who will pre-approve your potential buyer for financing? Does the buyer have to sell their home first? Do they want a contingency sale? Is all the cash from their cash offer really available? Sound complicated? It is.

That’s why you should enlist the help of a real estate professional. It’s important to get an accurate perspective on what your local real estate market is really like.

Luckily you have a way to success. You can call Awaye Realty at 718.488.0800 for a free, no obligation market analysis.

You deserve the best Doctor, Dentist, and Attorney. It’s no different when it comes to your Real Estate Professional. If your home didn’t sell, call Awaye Realty for a second opinion.